Crypto start-up MoonPay launches NFT platform HyperMint
MoonPay will partner with Universal Pictures, Fox and other media brands to launch HyperMint
Popular crypto start-up MoonPay has announced it will partner with Universal Pictures and Fox Corporation, as well as other notable entertainment brands, to launch its new NFT platform, HyperMint.
MoonPay confirmed the launch via a blog post, stating that the platform will be a “simple self-service platform that enables anyone to create and deploy smart contracts”.
Through HyperMint, large firms, media brands and creative agencies will have the opportunity to create, mint and distribute NFTs at scale.
“Think AWS [Amazon Web Services] for NFTs,” the company said.
Leveraging the popularity of NFTs
Founded in 2018, Miami-based MoonPay has witnessed tremendous growth over the last few years, as it capitalised on the mainstream adoption of cryptocurrencies and the growing popularity of NFTs.
Through HyperMint, the start-up will work with brands that want to make the shift to Web 3.0 but haven’t been able to utilise the technology to create unique digital experiences.
Hinting at the news on Twitter, MoonPay confirmed that its CEO Ivan Soto-Wright will make a formal announcement at the NFT.NYC conference in New York City on Tuesday.
This is not the first time MoonPay has gained recognition from big name industry players. Earlier this year, MoonPay announced that it had received $87m (£66m) in funding from more than 60 celebrity investors, including singer Justin Bieber, rapper Snoop Dogg, tennis ace Maria Sharapova and actor Bruce Willis.
The investment was part of MoonPay’s Series A round, which took place in November 2021 and pushed the firm’s valuation to $3.4bn (£2.6bn).
MoonPay claims that HyperMint’s end-to-end Web 3.0 infrastructure will reduce the deployment time for NFT and Web 3.0 projects significantly – from months to days, allowing brands and creators to get their offerings to market faster.
MoonPay said: “The possibilities are endless. We can’t wait to see where this leads.”