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Taiwan’s Appier raises $80m in funding for AI-based technology

By Ramla Soni

The start-up’s total funding now equates to $162m

Appier, a Taipei-based artificial intelligence start-up has raised a $80m (£62m, €72m) series D funding round, making its total funding to date $162 million.

The investment comes from TGVest Capital, HOPU-Arm Innovation Fund (SoftBank owns Arm), Temasek’s Pavilion Capital, Insignia Venture Partners, JAFCO Investment and UMC Capital.

Appier says the latest capital injection will “propel worldwide market expansion, attract outstanding global talent and drive innovation in AI for new industries beyond digital marketing, in addition to continuing to strengthen and scale Appier’s current product suite”.

The company has not disclosed its valuation but says it has been growing since its last Series C funding in 2017.

Previous funding comes from investors including Sequoia, Softbank, and Line.

Since 2018, the company has acquired two start-ups – QGraph and Emotion Intelligence (Emin).

Established in 2012, the firm provides AI services to brands and retailers to assist in customer engagement. It now has around 1,000 customers and more than 400 employees across 14 offices in 12 markets.

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