Beyond Meat to open a production facility near Shanghai
Development includes one of the world's largest and technologically advanced plant-based factories
Beyond Meat has signed a deal with Jiaxing Economic & Technological Development Zone (JXEDZ) to open a production facility within easy reach of financial hub Shanghai.
Beyond Meat said it will develop two production facilities, including one of the world's largest and technologically advanced plant-based meat factories. Trial production is expected to begin within months and reach full-scale production early next year.
This makes Beyond Meat “the first multinational company focused only on plant-based meat production to bring its own production facility into China”, the company said.
China is one of the world's largest markets for animal-based meat products and potentially for plant-based meat said Beyond Meat. It therefore considers it a major market in which to invest.
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In April, Starbucks said it was to unveil a plant-based food and drink menu in China, launching with Beyond Meat and Oatly products.
Founded in 2009, Beyond Meat’s plant-based proteins were available at around 112,000 retail and food-service outlets in 84 countries as of June 2020.
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