Curtis Roach NFT, TikTok’s first, sold for $106,000

By Raffaele Redi

Curtis Roach NFT, Bored in the House, fetched ETH28, or around $106,000

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TikTok launched its first creator-led NFT collection – Photo: newsroom.tiktok.com
                                

A Curtis Roach NFT, Bored in the House, fetched ETH28 (around $106,000), as TikTok launched its first creator-led NFT collection.

The viral video, which has been sampled by millions on TikTok and launched the Detroit rapper into internet stardom, and was labelled a global anthem for dealing with isolation during the pandemic, received the interest of a total of 10 bidders over a one-week period.

A separate series of 100 NFTs by Curtis Roach and Coin Artist, Bored in the District, sold for ETH0.1336 ($500) each.

Recognition for creators

The TikTok Top Moments collection will also feature NFTs from Lil Nas X, Bella Poarch, Brittany Broski and other TikTok stars, providing a way for creators to be recognised and rewarded for their content, and for fans to own a special moment on TikTok.

“TikTok Top Moments features a selection of six culturally significant TikTok videos from some of our most beloved creators. Each one-of-one NFT celebrates the impact these creators … have made across entertainment, culture and the TikTok community,” said TikTok.

“The featured creators, renowned for their creative cultural impact, are partnering with prominent NFT creators, including Coin Artist, x0r, RTFKT, Grimes and more, on limited edition NFTs,” TikTok added.

Critics of the collection

However, the NFT launch has received some criticism since its debut. “The company is entering the NFT market, but industry insiders are calling its efforts ‘a challenge’, ‘a mess’ and ‘a complete joke’,” reported Rolling Stone, quoting sources that requested to remain anonymous.

Fans expecting Lil Nas X, the first creator announced, to launch his one-of-one and limited edition NFTs with artist Rudy Willingham have been left in the cold so far.

Meanwhile, an NFT by FNMeka, called The Real Iron Chef, has been dropped on the platform, receiving the attention of four bidders in the first few hours, with the highest bid at ETH0.08 ($300).

FNMeka was one of the earliest influencer avatars and is currently the biggest male virtual influencer on TikTok, with 10 million followers.

TikTok NFTs

The NFTs are available on Ethereum and powered by StarkWare’s Immutable X, a carbon-neutral platform.

TikTok’s weekly NFT series, which runs until the end of October, can be minted and traded later with no gas fees on Immutable X.

According to the Chinese social network, the proceeds will largely go directly to the creators and NFT artists involved, providing fans and enthusiasts with a way to show their support.

TikTok did not respond to a request for comment.

Further reading: Visa draws up NFT programme for creative artists

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