Former NBA Champion partners with YetiCoin
YetiCoin “is passionate about crypto and fitness” and sponsors youth sports organisations
Kendrick Perkins, a former National Basketball Association (NBA) champion who used to play for the Boston Celtics, has partnered with YetiCoin (YETIC) to become an ambassador for the crypto.
The Boston Celtics are an American professional basketball team based in Boston, who won the NBA championship in 2008 whilst Perkins was playing for them.
Perkins is now a sports analyst for ESPN.
According to CoinMarketCap, YETIC “is passionate about crypto and fitness”. The crypto is looking to “promote and sponsor youth sports and activities and then be able to host its very own Youth Sports camps for kids to attend free.”
YETIC sponsors youth sports organisations, charity events and highlights the importance of volunteering activities.
The crypto believes “The combination of sports and celebrity sponsors will drive the number of coin holders and community member activity higher.”
Not the first Boston Celtics player to partner with YetiCoin
Another former NBA star Ricky Davis was announced as a brand ambassador to YETIC just days before Perkins. Davis also used to play for the Boston Celtics in 2003 – 2006.
YETIC is based on the Ethereum (ETH) blockchain. The crypto believes all long-term holders should be rewarded for their investment and so 1% of purchases and sales are returned to holders.
Additionally, 5% of all YETIC sales are invested in marketing, development and partnerships.
The next project on YETIC’s horizon is the release of their Move2Earn app, where those who download it will be able to earn YETIC tokens for hitting activity milestones.
YETIC believes there is a “large untapped market of potential holders in the fitness community”. The crypto also wishes to serve “as a way to advance financial literacy in cryptocurrency.”